Streaming giant, Netflix, has revealed that it’s phasing out the $9.99 “basic” option from its price plans, thereby taking away the least expensive subscription without ads.
The implication of this is that new Netflix subscribers must decide whether they’re ready to stream movies with commercial breaks or pay more money for an ad-free experience.
The cost of Netflix’s ad tier which allows viewing on up to two screens at once with commercial interruptions is $5.99.
The next option costs $16.49 per month to stream without ads, with simultaneous viewing on two devices. Also, there is the premium plan which costs $20.99 with 4K high-definition video and the option to add up to two members who don’t reside in their household.
The subscription options change came months after the Canadian market was used by Netflix to test-run its password-sharing crackdown.
Already, Netflix has removed the basic tier for new subscribers and a company official said it will also be removed as an option for existing members “in the near future.”
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