Canada has stated it would not be “intimidated” by Meta after it announced it would pull all advertising from Facebook and Instagram – after the country’s row with Meta over its new content.
The development came after Meta announced it would restrict every news content in Canada after legislation that forces tech companies to pay media outlets for its content was passed in the country.
The government of Canada claims they have been in touch with other countries that are in the process of passing the same legislation.
Minister of Heritage, Pablo Rodriguez, condemned Meta’s decision to block news from Canada and described it as “unreasonable and irresponsible”.
He claimed that the Mark Zuckerberg-owned company was not talking to the country to find a solution.
Also, he revealed that the loss of Canada’s advertising will cause losses of $10m (C$7.5m) to Meta.
Canada’s Online News Act, which will be effective in around six months, has led to a lot of pushback from Big Tech.
For instance, Google recently announced it would be blocking Canadian news in the country.
Meanwhile, the country claims they will be able to agree a deal with the Alphabet-owned company to deter the block.
Rodriguez said: “Google’s concerns can be met by what we plan to do in the regulations.”
The Canadian government said the new bill was needed to ensure “fairness in the Canadian digital news market”.
Pablo Rodriguez passed the bill in 2022 and released a statement last month addressing the new act.
Previously, Rodriguez said: “If the government can’t stand up for Canadians against tech giants, who will?”
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